Brian is an experienced public relations professional with strong track record for heightening corporate visibility, achieving business objectives, building the corporate brand, strengthening corporate reputation, and mitigating crises.
About Brian White
Education
Brian attended Tennessee Technological University and received a BS English/Journalism he also minored in History and Spanish.
In 1992, he was named “Outstanding Young Alumnus.”
Experience
Owner & President
Business Communications Consulting
Public Relations and Communications industry
May 2007 – Present (3 years 1 month)
Provide executive level public relations and business communications consulting services to regional and national clients.
Sr. Director, Corporate Communications
RadioShack Corp.
August 2006 – April 2007 (9 months)
Led RadioShack’s Corporate Communications group, including corporate and consumer media relations, community relations and employee communications.
Sr. Director, Retail Communications
RadioShack Corp.
July 2005 – August 2006 (1 year 2 months)
Led public relations and daily communications efforts to support company-owned, dealer francise, and wholesale distribution channels.
Director-Public Relations & Communications
L-3 Communications
March 2003 – July 2005 (2 years 5 months)
A senior department head position created by the president to develop and implement a national and multi-national public relations positioning strategy. Responsible for media relations, community relations, legislative affairs, employee communications, and advertising. Managed a staff of six plus a public relations agency.
Assistant Vice President, U.S. Business Unit Communications
Verizon Communications
1998 – 2000 (2 years)
Leading a staff of 35, directed communications strategy across the company’s 3,500 U.S. locations.
Asst. VP-Business Unit Communications
Verizon
1998 – 2000 (2 years)
Executive Board
IABC
1995 – 1999 (4 years)
Director, Public Relations
GTE Communications Corporation
1997 – 1998 (1 year)
A venture of GTE Corporation launched following deregulation in 1996 to expand service offerings to consumers and businesses. Reported to the President, providing senior level public relations advice and communications support including speechwriting, pre-interview coaching, and background briefings.
Director, Employee Communications
GTE Telephone Operations
1991 – 1997 (6 years)
A $19 billion division of GTE Corp. providing telephone service in 29 states, Canada, and Latin America. Reported to the AVP, Employee Communications, and responsible for all business strategy communications.
Board Member
IABC
1990 – 1994 (4 years)
Regional Director, Public Affairs
GTE Telephone Operations, Southeast
1989 – 1991 (2 years)
A division of GTE Telephone Operations serving Alabama, Georgia, North Carolina and South Carolina. Reported to the Regional VP, Operations, and responsible for media relations, community relations, government relations, and employee communications.
State Manager, Public Affairs
GTE Telephone Operations, Georgia
1986 – 1989 (3 years)
A division of GTE Telephone Operations serving a half-million customers in 92 Georgia counties. Reported to the division VP-General Manager and responsible for media relations, community relations, government relations and employee communications.
Public Information Specialist
Florida Power Corporation
1984 – 1986 (2 years)
A division of Florida Progress Corporation that provides nuclear- and coal-generated power along the western coast of Florida. Reported to the Director, Public Information and served as the primary spokesman on nuclear and coal issues, as well as on general business issues.
Marketing Communications Coordinator
Florida Power Corporation
1982 – 1983 (1 year)
A division of Florida Progress Corporation that provides nuclear- and coal-generated power along the western coast of Florida. Reported to the VP, Marketing, and gained experience in marketing communications by developing a number of promotional campaigns and managing trade media relations.
Assistant Director – Information Services
Tennessee Farm Bureau Federation
1979 – 1981 (2 years)
Reported to the Information Services Director managing lobbying, legislative relations, and media relations roles, as well as in print publishing and radio and television production.
Testimonials
| What People Are Saying“After many years of dealing with Brian in both business and personal level, I have found that his responsibility level increases due to his ability to manage and oversee various levels of company management. He maintains a level of focus which has amazed many department heads no matter the level of difficulty. Excellent people skills and adapts well to many adverse situations.”
Chris Johnson
Co-Owner /Agent, Mgr at C.A. Johnson Agency, Inc.
“Brian’s leadership and vision brought GTE national recognition as one of the top companies in employee communicaitons with new, innovative strategies. Brian led a diverse group of communicators and senior leaders through a huge, challenging merger, as well as a tremendous growth phase with energy, insight and vision.”
Dana Benton Russell
Media Strategist, Verizon Information Services